How to Apply to UGC Creator Platforms and Stand Out
What to include in a UGC creator platform application, from portfolio links and niches to filming style and availability.
What reviewers need
A platform application is not a personality test. It is a matching tool. The reviewer needs to know your location, niches, filming confidence, availability, portfolio quality, and whether you can follow instructions.
Be specific. A creator who says they can film beauty routines in a Sydney apartment with natural light is easier to match than a creator who says they can film anything.
What to include
Include a portfolio link that works, your strongest categories, face-to-camera comfort, product types you can film, shipping address country, and any constraints like pets, kids, gym access, car access, or outdoor filming.
- Portfolio link with best videos first
- Location and shipping country
- Niches and product comfort
- Phone and filming setup
- Availability and turnaround
- Past brand or creator experience
Applying to Hey Creators
When you apply to Hey Creators, think like a production team. Help the team understand which briefs you would be great for and what kind of footage you can reliably shoot.
If you are accepted, keep your profile current. A better profile makes it easier to match you to relevant jobs.
FAQ
Can I apply before I have paid UGC work?
Yes. Strong unpaid samples can still show your ability. Make sure they look like brand-ready UGC, not random social posts.
What makes an application weak?
Broken links, vague niches, no face-to-camera samples, poor lighting, unclear location, and no evidence that you understand UGC deliverables.
Apply to Hey Creators
Phone, brief, paid in AUD. We brief, edit, review, and pay.
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